Four score years ago, give or take a few, our country enjoyed one of the greatest gluts of fun fiction the world has ever seen. A combination of cheap printing, low entertainment budgets due to the depression and an escapist zeitgeist for the country as a whole created an enormous market for – and supply of – stories about adventure, crime, spaceships and simple human optimism. Even the dark detective stories were optimistic in that the protagonists remained themselves while immersed in the darkness surrounding them.
I believe we’re in the middle of a second pulp era. Economic downturn? Check. World problems creating a need to escape? Check. Ultra cheap means of distribution? Check and mate. There is enormous opportunity to make it as a writer these days, with low costs of entry and a potential audience in the hundreds of millions. Opportunities to write professionally abound: SEO writing, content mills, professional blogging, web content, podcasting and ad copy are just a few of the ways you can keep body and soul together while honing your ability to write quickly and clearly.
Not everything that gets put out is good, but neither was everything during the fist Pulp Era. There are also fewer ways to pull ahead of the pack – owing to the same factors that have opened up the market in the first place. Writers simply need to hope that our ability, imagination and branding efforts will carve out enough of a niche to support our needs. I am just beginning to explore this aspect, but I will share what I learn as I learn it. You all are welcome to do the same.
Thanks for listening.
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